Have you heard about the new tools for Facebook Group Admins? If you are admin of a group you are in for some exciting new tools to make your life easier.
At the first ever Facebook Communities Summit held in Chicago, Mark Zuckerberg highlighted how important the group communities within the platform have become and announced a new mission for Facebook that will guide their work over the next 10 years. Their new mission?
“Give people the power to build a community and bring the world closer together”
In order to deliver this new mission, they announced several new tools to help admins manage and grow their groups more effectively. In this article, we will go over each change and what it means for you.
Business pages have benefited from page insights, giving a better understanding of the activity and interaction on the page. However, this feature has been lacking for groups.
Following constant requests from admins, there will be a new group insights feature showing you real-time metrics around engagement, growth and membership and it will look something like this:-
Removed Member Clean Up
This is nothing much more frustrating to admins than members that don’t stick to the rules and in some cases, we are left with no alternative but to remove them altogether. The starts the laborious task of trawling through all the posts to delete any traces of them. Well not anymore!
Another new feature is the ability ‘clean up’ behind a removed member with just a few clicks, saving so much time and reducing the risk of an oversight.
When you request to delete a member, a pop up will appear. You then have the ability to delete the member and all posts from the last 7 days, delete their comments for the last 7 days and even delete any pending member invitations by that member in the last 7 days. It will look like this:-
Another great new feature will be the ability for admins and moderators to schedule posts. No I’m not saying that you should automate your groups as the point of them is to build relationships. However, there are times when the you are taking some well-earned time out and you still want content to be added to keep the flow of the group.
This would be done in the same way as scheduling posts on your business page. Simply click ‘Schedule’ and a pop up window will appear for you to set the date and time.
Membership Request Filtering
If you have a very active group that deals with many membership requests at any one time, you will be able to filter the pending requests by age, gender or location to speed up the approval process. Personally, I always check the profile of each request to ensure they are a good fit for the group. However, your criteria may be as simple as female or UK only.
With this feature you can then sort by location and approve all the UK profiles and delete all others.
Group To Group Linking
Something else that is still in the testing phase is group to group linking which will potentially allow admins to recommend similar or related groups to members. These will appear at the top of the page and look something like this:-
However, we have not received confirmation that this will be released with the other updates at this time.
When Will These Changes Take Place?
With over 1 Billion people using groups and 100 million of those in groups that become the most important part of their Facebook activity, it’s no wonder that Facebook are looking to streamline it’s functionality and make life easier for admins.
However, there has been no release date issued at this time and it is not even clear if it will be available to every group once it is. Facebook has a habit of releasing it to larger, more active groups initially before making it publicly available.
What I do know is that some of these changes will be a very welcome sight for many admins and I for one am looking forward to the group insights and scheduling features especially.
Which of the changes do you think you will benefit from the most? Or can you think of another feature that you would love to see that is not available right now? Tell us in the comments below as I would love to hear your thoughts on this.
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This is Suzii, signing out for now. Have a great day everyone!