12 Useful Social Media Tips For The Holiday Season

12 Useful Social Media Tips For The Holiday Season

The holiday season is upon us and it’s time to get your Santa hat on, but have you remembered everything you need to do to be prepared?

In this article, I share 12 useful social media tips for the holiday season. The tips are based on Facebook, however the principle is relevant across most social media platforms.

Let’s jump straight in with the tips.

1)  Create A Content Calendar

This is a busy time of year and it can be easy to get bogged down in the craziness, so creating a content calendar will help you stay on track during the mayhem. It will also ensure that your brand message is aligned across all platforms but be sure to add some festive fun along the way to show your personality.

2)  Create Your GraphicsSocial Media Tips For The Holiday Season

Now that you know what you are going to be posting and where, it is a good idea to get on with creating all the images that go with them as these can be time consuming. Leaving it till you are in the middle of the chaos will only add more stress.

3)  Create Facebook Campaigns Early

If you are going to be sending out Facebook Ads as part of your sales strategy then I would advise getting the campaigns prepared as soon as possible and get them sent for approval. You can then add a start and end date to them and schedule them. Facebook gets extremely busy during the holiday season and approvals can take longer

 

4)  Use Retargeting Campaigns

The holiday season is a great time to reach out to your website visitors. After all, they have already shown an interest in your company. This is especially important if you have a product-based business. These are warm leads and a well-placed ad from you may be the gentle reminder they need.

5)  Update Your Cover Images

Giving your social media cover images a festive twist helps to show you have a personality behind the brand. If you have a special offer then this is a great time to advertise it on your banner. But don’t forget to add a Call to Action button with a clickable link (For Facebook). If you’re not sure how to do this, check out our Marketing Munch video here that shows you.

 

6)  Use Holiday Hashtags

Using popular holiday hashtags in your posts can help you to increase reach and engagement. Hashtagify is a great tool to help you find the most popular ones being used.

7)  Keep An Eye On Your Competitors

It can be easy to get bogged down at this busy time, but now is when you want to be checking on how your competitors are getting on more than ever. What type of posts are they sharing? What level of engagement are they receiving? As I have said before, competitor analysis is not so that you can copy their efforts, after all this won’t help you to stand out, however it can give you some inspiration for future efforts.

8)  Respond Immediately To Engagement

People are more stressed and in a rush over the holiday season so be sure to answer their questions and respond to their comments immediately, especially if it is a product related questions, as this could be the deal breaker for a potential sale.

9)  Identify ALL Holiday Dates

We all know when Christmas Day and Black Friday is, but make a note of the smaller dates too and create posts for them. For example, National Gingerbread House Day 12th December and Winter Solstice 21st December. Some of these can be used for fun posts whilst others can be important sales dates like National Free Shipping Day 14th December. Make a note of them and see how best you can take advantage of them.

10) Update Messenger BotsSocial Media Tips For The Holiday Season

We all know how annoying it can be if you send a message on a business page and you don’t get a response. Make sure that you update your auto messages to reflect your opening times BEFORE you take time off over the holiday season. A simple response to say that your team are enjoying some well-earned time off and will respond on ….. is far more likely to evoke a positive response than leaving it on the standard message and no one is there to reply.

11)  Pin An Announcement With Closing Dates

Create a nice image of your closing times over the festive period and add this as an announcement so that it is pinned to the top of your page so that when people visit your page, they can clearly see when you are available and your message doesn’t get lost further down the page’s feed. But do remember to remove this when you return.

12)  Wish Everyone A Happy Holiday

The final tip is to share an image on Christmas Eve to wish your customers and followers a happy holiday. Many businesses prefer to say ‘Happy Holidays’ instead of ‘Merry Christmas’ as not everybody celebrates Christmas, so do bear this in mind.

So there are my 12 useful social media tips for the holiday season. Did you have all of them covered? I would love to know in the comments below.

If you are struggling to create your content for your Facebook business page, why not join the Facebook Kick Starter Academy and get ongoing expert support and guidance to help you promote you and your business more effectively and consistently. Find out more by clicking on the image below.The facebook kick starter academy

In the meantime. if you have found this article helpful, please share and tweet …..after all caring is sharing.

This is Suzii, signing out for now. Have a great day everyone!

Want to be more consistent and strategic with your facebook activity?

Are You….

😕 Sitting in front of your computer wondering what to post?

😕 Too busy to spend hours trying different techniques that may or may not work?

😕 Struggling to keep up with the constant changes to Facebook and how they impact your business?

😕 Feeling overwhelmed and don’t know where to start?

What if you could have fresh content ideas EVERY MONTH?

What if you had someone, by your side, showing you how to get the most from your Facebook Business page with a group of like-minded business owners who also want to succeed online?

What if you had access to the latest changes and an understanding of how this effects your business?

What if you had access to expert training and regular coaching to really help you benefit from the largest social media platform?

Well, now you can!

Introducing........

The Facebook Kick Starter Academy™

The Facebook Kick Starter Academy is a monthly membership offering you expert support and guidance to help you promote you and your business more effectively and consistently.

Come and join the membership academy that is there to support you every step of the way

Book Your Google Ads Performance Check Today!

Are you fed up with your Google Ads Campaigns under performing?

Do you want to see if you can get a better return on your investment?

Book Your Google Ads performance check TODAY and discover the mistakes that are costing you ££££ with a report outlining recommended changes for improvement.
Google Ads Performance Check

Review Your Google Ad Campaigns TODAY!

You could be wasting your budget with common mistakes.

STOP NOW!

Request your Google Ads performance check and discover the mistakes that are costing you money with a report outlining recommended changes for improvement.
In our check we will do the following:-

✅ Carry out an overview of your current set up including targeting

✅  Complete extensive keyword research

✅  Assess the current keyword and ad targeting

✅  Asses the current Ad content

✅  Assess the current maintenance being carried out

Once the performance check has been completed we will provide a report of our findings with recommendations for improvement and your ongoing Pay Per Click Management.

All this for just £47!

Book your Performance check NOW!




Thanks For Signing Up!

Welcome to Your Ethical Marketer's Newsletter community!

I can’t wait to share my top tips and advice with you to help you ‘show up’ effectively and ethically online.

Look out in your inbox for a email from me with a free gift to say welcome to the community!

If you still can’t see it after 10 minutes, please check your junk/spam folder and make sure you mark it as ‘Not Junk’ as I wouldn’t want you to miss out on more FREE stuff to help your business grow!

your ethical marketer newsletter

Your Seat Has Been Saved!

12 marketing secrets
It’s great to have you on board! You will receive the link for the webinar the day before the LIVE event. In the meantime, check out your inbox for your copy of the
12 Marketing Secrets Workbook
so you have everything you need to get the most from your hour with Suzii.

If you still can’t see it after 10 minutes, please check your junk/spam folder and make sure you mark it as ‘Not Junk’ as I wouldn’t want you to miss out on more FREE stuff to help your business grow!
Facebook LIVE 'Quick Start' Checklist

YES! I WANT TO LIVESTREAM LIKE A PRO ON FACEBOOK LIVE!

WARNING! This Checklist is not for people who are afraid to get in front of the camera, if you are, then close this browser now!

Want to make sure you get the most out of your Facebook LIVE sessions?

Worried that you might miss a crucial step along the way?

Then this ‘Quick Start’ Checklist is for you…

Download today and discover…

✅  A step by step guide that ANYONE can follow to look like a Pro in front of the camera! Even if it’s your first time.

✅  4 things you absolutely must do BEFORE you go Live

✅  Our 4 Steps to follow DURING your broadcast to get the most out of it

✅  4 actions to do immediately AFTER your broadcast to significantly increase your results!

✅  Exactly what you need to do (with no fluff) to get started right away!

Thanks For Signing Up!

I am super excited about my new book and can't wait to send you one of the first copies!

Thank you for showing interest in my up and coming book

“The Ethical Marketer’s Guide – 12 Steps BEFORE You Spend A Penny On Advertising

I promise to keep you informed of it’s progress and let you know AS SOON AS it becomes available for pre-order.

your ethical marketers guide
blogging editorial calendar

Get Your FREE Blogging Editorial Calendar

Never miss another deadline for your blogs again!

This template has been designed to keep you on track with your blogging activities and the results you achieve with sections to track :-

✅ Approaching Deadlines, formatted to highlight when you are about to miss a creation date.

✅ SEO keywords being used to reach More Readers and get the best results.

✅ Marketing goals and results.

Download your FREE template TODAY!

Thanks For Signing Up!

Everything we promised will be in your inbox in the next 10 minutes!

blogging editorial calendar

Thank you for requesting the FREE template
“The Blogging Editorial Calendar”.
Please check your inbox for the download link!

If you still can’t see it after 10 minutes, please check your junk/spam folder and make sure you mark it as ‘Not Junk’ as I wouldn’t want you to miss out on more FREE stuff to help your business grow!

Email Marketing 101

Email Marketing 101 will show you several ways to increase your email list FAST, and turn these subscribers into buyers.

Are you struggling to find effective ways to build your email list?

Then this FREE e-Guide is for you…
Download today and discover…

 

✅  How to build an Email list FAST!

✅   How to EFFECTIVELY PROMOTE your free offer

✅  Our ‘5 Step Process’ to turn your Subscribers into Buyers

Thanks For Signing Up!

Everything we promised will be in your inbox in the next 10 minutes!

Thank you for requesting the FREE e-Guide
“Email Marketing 101”.
Please check your inbox for the download link!

If you still can’t see it after 10 minutes, please check your junk/spam folder and make sure you mark it as ‘Not Junk’ as I wouldn’t want you to miss out on more FREE stuff to help your business grow!

Email Marketing 101

Thanks For Signing Up!

Everything we promised will be in your inbox in the next 10 minutes!

Thank you for requesting the complimentary PDF
“The Facebook LIVE ‘Quick Start’ Checklist”.
Please check your inbox for the download link!

If you still can’t see it after 10 minutes, please check your junk/spam folder and make sure you mark it as ‘Not Junk’ as I wouldn’t want you to miss out on more FREE stuff to help your business grow!

Facebook LIVE 'Quick Start' Checklist
The FB Ads Winning Recipe

Thanks For Signing Up!

Everything we promised will be in your inbox in the next 10 minutes!

Thank you for requesting the FREE eBook
“The Facebook Ads Winning Recipe”.
Please check your inbox for the download link!

If you still can’t see it after 10 minutes, please check your junk/spam folder and make sure you mark it as ‘Not Junk’ as I wouldn’t want you to miss out on more FREE stuff to help your business grow!

12 marketing secrets

Take the Guess Work
Out Of Your Advertising

Congratulations! You’ve Taken The First Step To Generate Quality Leads Consistently

I can’t wait to share my 12 Step READY TO SPEND process with you and give you clarity of your next step to ensure you get the most from your marketing budget.

Fill in your details below and we will get your 12 Marketing Secrets Workbook to you straight away, ensuring you get the maximum value from your hour with Suzii.

The FB Ads Winning Recipe

Are Facebook Ads working for you?

Are You Looking To Get A Better Return On Your Facebook Ad Investment?

Then this this FREE e-Guide is just for YOU……

Download now and discover…

✅  The FIVE Key Ingredients to make up a prize winning Ad Copy

✅  How to advertise to different types of audiences

✅  How to build high converting audiences in just a few clicks!

✅ Our 3 step formula to achieving results FAST! 

✅  The “WINNING RECIPE” – You’ll want to use whenever you write an Ad!
8 steps to save money on your google ads campaigns

Thanks for signing up!

Everything we promised will be in your inbox in the next 10 minutes!

Thank you for requesting the FREE eBook
“8 Steps To Save Money On Your Google Ads Campaigns”. 
Please check your inbox for the download link!

If you still can’t see it after 10 minutes, please check your junk/spam folder and make sure you mark it as ‘Not Junk’ as I wouldn’t want you to miss out on more FREE stuff to help your business grow!

In the meantime, why not ask Suzii to carry out a Performance Check on your Google Ads Account Now and start saving money IMMEDIATELY!

8 steps to save money on your google ads campaigns

Want to Get better results on your google ads campaigns?

Download this FREE e-Guide and see how you can save money on your campaigns NOW!

Want to get better results on your Google Ads Campaigns?
Feel like you're throwing money down the drain?
Then this FREE e-Guide is for you...

Download today and discover…

✅  How to prevent irrelevant clicks eating up all your budget

✅  How to increase visibility and conversions using Ad Extensions

✅  How to find keywords that your potential clients are using

✅  How to see target your ideal customer

✅  And much, much more…..

Download your FREE copy NOW!

Join Our Newsletter Community

your ethical marketer newsletter

Sign up TODAY! and stay ahead of your competitors

Receive Tips & Support Too Help You Market Your Business Effectively And Ethically
Join Today and Be The First To Receive…

✅  Marketing Tips – To Help you ‘show up’ authentically to your audience

✅  FREE Guides – Many free guides to help you market your business more effectively

 Offers & Discounts – Be the first to receive any offers or discounts available

And much, much more…..

Facebook Mentor Kick Starter

Excellent!

Your details are being whizzed over to Suzii as we speak and you should receive an email shortly, with a questionnaire for you to complete.

If you haven’t received anything in the next 30 minutes, please check your junk/spam folder as it may be hiding in there.

If not, please send an email to Suzii at suzii@marketingwithethics.com and we will get it sorted right away!

While you are waiting for the instructions email, check out our helpful articles.

Welcome to the 5-Day Facebook Festive Challenge!

I can't wait to help you take that much deserved time off over the holiday season

The Facebook Festive Challenge sign

The challenge will start on Monday 7th December but check out your inbox now for an email from me with a link to our Exclusive Facebook Group so you can introduce yourself.

If you haven’t received it within the next 10 minutes, please check your spam/junk mailbox as it may be lurking in there.

If you still haven’t got it, then reach out to me at suzii@marketingiwthethics.com and I will get it sorted right away.

You've Make A Great Decision!

Don't Forget to Put The Date In Your Diary
Tuesday 6th April @ 10am

Suzii will be in touch soon to confirm your booking.

In the meantime, if you would like to find out more about 1Networking, visit the website HERE

your ethical marketers guide

Be the first to know when pre-orders of The book are available

I am so excited to be writing this book to help you to get the most from your marketing BEFORE you spend a penny on advertising.

What the book will cover…

✅  The 12 Steps I take my clients through to ensure they are getting the best from their marketing budget

✅  Downloadable worksheets so you can create your own effective strategy

✅  Examples showing how to complete the activities

By the end of the book and activities you will have a deeper knowledge of your business, ideal customer and the best ways to market to them. Enter your details below and I promise to let you know AS SOON AS is is available for pre-order list?