Expanded Text Ads

Google Expanded Text Ads Have Arrived

In May, Google announced that they were going to introduce Expanded Text Ads (ETAs) which have been specifically designed to give mobile users more information before clicking on an ad, although this would be rolled out to all platforms. But what are they? And how do they effect advertisers using Google AdWords search network? What […]

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Adwords

Google Ditches Right Hand Ad Placements

Google recently made their largest change to AdWords in 10 Years! By removing right hand ad placements on search results. This caused numerous speculations about the reasoning behind this action and the possible consequences to advertisers, especially small businesses. Google’s explanation for this update was that they wanted to improve the user experience and as […]

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#StartWith1Thing Challenge

#StartWith1Thing Challenge

As many of you who have read our blog “A Clear Brand Message Is Key To Your Business Success” will know, we are very passionate about the environment at MARKETINGwithETHICS.com. In December 2015, The Discovery Channel aired a programme called ‘Racing Extinction’ which highlighted the impact humans have on wildlife and their habitats and the things […]

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facebook insights

How To Use Facebook Insights To Improve Engagement

Do you wonder how successful your engagement is on Facebook? Did you know Facebook Insights is a FREE analysis tool that can help you to analyse your content and followers to gain better engagement? Insights is an amazing tool that gives you indepth data about your page performance and followers over a period of time. […]

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networking

Top 10 Networking Traits To Avoid Like The Plague!

I attended a local Business Builders Networking meeting a while ago, where Ian Dickson, Business Coach, was doing a talk about bad networking traits. As I looked around the room, I realised that so many of the attendees were nodding their heads and recognising that they were guilty of some of these traits, and to […]

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9 Steps To A Successful Small Business Website

As a small business it is crucial to get your website right as the first impression is EVERYTHING. Visitors was to find what they are looking for within ONE CLICK so you need to make it user friendly and appealing to the eye or you may find them wondering off to your competitor! REMEMBER: Keep […]

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